At Quintano Foods, the specialised sales structure is supported by a dynamic marketing team. The company's consumer-oriented approach and the powerful influence of media advertising largely contributes to the development of most represented brands. It is for this reason that the company considers ongoing investment  in the updating and strengthening of its marketing policy and related structures as a priority. 

• In-store promotions, which play an important part in the company's overall promotional strategy,  are held at various supermarkets each weekend  where patrons are introduced to the different brands and invited to sample the products being promoted. Free gifts and special discounts are also offered.
  
  
• Where necessary merchandising support is offered as required by outlets. Merchandisers ensure that all distributed products are placed in optimal condition on the retail shelves or for immediate consumption thus achieving the maximum sales potential.
  
  
• Sponsorships also form a key element.  On various occasions the Danone brand has been linked with initiatives organised in conjunction with the Health Promotion Unit of the Ministry of Health such as the 'healthy breakfast' or 'healthy food days' promotion at various schools.